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Jo joined The Food Foundation as Head of Communications in April 2018. Jo is passionate Media & Campaigns Executive specialising consumer health and public advocacy campaigns with over 20 years’ experience working across all areas of Broadcast, Digital and Print Media. In the past 11 years Jo has held leadership positions in the Jamie Oliver Group driving growth for the media group, overseeing all television production and distribution of over 300 hours of programming, creating the global digital strategy and setting up the hugely successful Multi Channel Network Food and Drinks Tube. She launched the SUGAR SMART campaign for the Jamie Oliver Food Foundation and played a pivotal role in delivering the UK and global advocacy campaign to raise awareness of the dangers of sugar to long term public health and lobbying the Government to urgently introduce a Childhood Obesity Strategy and Sugar Tax. In October 2017 Jo launched RISING TIDE FILMS, an Independent Production Company based in Brighton and set up the Brighton Production Hub to connect production talent and broadcasters across the city.
Rebecca joined the Food Foundation in January 2020, leading on the Peas Please initiative. These days she manages our food business transformation team, with oversight of our work engaging food businesses, investors and policy-makers with the need to transition the UK towards a more sustainable and healthy food system. This includes our Plating Up Progress and beans projects.
Dan has worked in marketing and advertising for 25 years for many of the world’s largest food brands. As Chief Executive of Veg Power he now uses that experience to encourage kids to eat more vegetables.
Sylvia joined the Food Foundation in 2025. Her experience across strategy, campaigns, media, digital and design comes from an eclectic background communicating food systems research at the London School of Hygiene & Tropical Medicine, driving campaigns at Global Health Strategies and leading communications at the London Community Land Trust. Most recently she has been working at her local zero waste shop, a community hub offering sustainable and healthy food options for local people. Outside of work she is an avid amateur jazz musician and campaigns for local nature recovery.
