Beans Pledges
This is where we'll showcase organisations pledging to help everyone in Britain eat more beans.
We’re looking for food businesses to become Keen Bean Pledgers
Businesses will set their own SMART targets in line with our Commitments Framework for increasing sales and servings of beans by 2028. We’ll provide evidence-based insights and suggested actions businesses can take to boost sales/servings of beans.
If you are not currently able to make a sales-based pledge, businesses can become Bean Promoters, and commit to making beans more appealing and available.
Why does committing to beans make good business sense?
- Join a UK-wide movement of diverse stakeholders and communicate your values
- Meet organisational targets (on sustainability, nutrition, and cost saving)
- Support procurement cost savings
- Cater to health and climate conscious customers
- Expand culinary innovation and NPD initiatives to draw in new customers
- Gain marketing and research insight on bean trends and drivers in the UK and share learnings of best practice with peers
We’ll be tracking business progress and highlighting leadership of bean innovation in our annual State of the Nation’s Food Industry report.
- Find out more about why your business should get involved and our commitment framework by clicking on the links below.
Get in touch if you want to make a pledge, or just find out more about how your food businesses can support: chloe.mackean@foodfoundation.org.uk
