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New survey on consumer shopping habits shows many are finding shopping stressful

A new survey by the Brand Nursery (a marketing agency) of 100 shoppers across the UK has found the majority are shopping at the same stores they used before the crisis, despite shifts in buying and cooking behaviours. Only the Co-op was found to have attracted new customers. The majority (74%) reported finding shopping more stressful than before Covid-19, with almost everyone (97%) thinking more about when to shop. Around half of the sample reported doing more home baking and home cooking from scratch with many seeking out ‘comfort foods’.

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